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Business News

Prime Day: Longer, Louder… But Will Shoppers Care?

Amazon is stretching Prime Day to four days this year, because apparently two weren’t enough to exhaust your wallet, while dangling fresh perks for Gen Z and promising lightning deals every five minutes. The retail giant insists shoppers “wanted more time,” though analysts aren’t so sure more days equal more dollars, given tariff jitters and some consumer fatigue with the now 11-year-old tradition. Meanwhile, rivals like Walmart and Target are extending their own sales marathons, hoping to catch early back-to-school buyers and tariff-wary shoppers hunting for essentials. Despite looming import taxes, discounts are expected to stay competitive though some third-party sellers are opting out to protect margins. In short: expect deals, but maybe not the frenzy of Prime Days past.

IBM Flexes Its AI Muscle

IBM just rolled out its shiny new Power11 chips and servers, promising to outshine rivals with energy efficiency, rock-solid security, and a knack for making AI less of a headache for businesses. These aren’t your average data center workhorses: the Power11 systems can handle ransomware in under a minute, update themselves without shutting down, and only suffer about 30 seconds of unplanned downtime a year (because who has time for more?). IBM isn’t trying to out-Nvidia Nvidia, they’re leaving the heavy-duty AI training to others while focusing on helping businesses actually use AI to get stuff done faster. Starting July 25, expect to see Power11 systems quietly powering through tasks in sectors like finance, healthcare, and manufacturing proving, once again, that IBM knows how to stay relevant without screaming about it.

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