🤝 The Shifts Marketers Can't Ignore

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Keep This Stock Ticker on Your Watchlist

They’re a private company, but Pacaso just reserved the Nasdaq ticker “$PCSO.”

No surprise the same firms that backed Uber, eBay, and Venmo already invested in Pacaso. What is unique is Pacaso is giving the same opportunity to everyday investors. And 10,000+ people have already joined them.

Created a former Zillow exec who sold his first venture for $120M, Pacaso brings co-ownership to the $1.3T vacation home industry.

They’ve generated $1B+ worth of luxury home transactions across 2,000+ owners. That’s good for more than $110M in gross profit since inception, including 41% YoY growth last year alone.

And you can join them today for just $2.90/share. But don’t wait too long. Invest in Pacaso before the opportunity ends September 18.

Paid advertisement for Pacaso’s Regulation A offering. Read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals.

Business News

Paramount Orders Full Office Return in 2026

Fresh off Skydance’s takeover, David Ellison is wasting no time reshaping Paramount. Starting January 2026, staffers in LA and New York will be required back at their desks five days a week or they can take a buyout. The move is framed as a push for creativity and agility, but it also conveniently trims headcount ahead of thousands of expected layoffs. With $2 billion in cuts on the horizon, Ellison is betting that bringing everyone under one roof will streamline operations and position Paramount for the next phase of its turnaround.

Google Ordered to Pay $425.7 Million in Privacy Case

A federal jury in San Francisco has ruled that Google must pay $425.7 million for violating user privacy by collecting data from roughly 98 million people who had turned off a tracking feature between 2016 and 2024. Jurors found that the company illegally monitored users despite privacy settings, breaching California law. Google disputes the decision, arguing that the data was nonpersonal and protected, and says it will appeal. The case is part of a broader wave of privacy challenges facing the tech giant, which has already paid billions in settlements and agreed to destroy large troves of user data in other lawsuits.

What We’re Reading

The Shifts Marketers Can't Ignore

What campaigns are breaking through? Where are brands placing bets for Q4? And how are leaders turning big ideas into measurable results?

Watch a fast-paced, 29-minute roundtable with top marketing voices—Sarah Marzano (EMARKETER), Ryan Nelsen (StackAdapt), Jim Babb (Part and Sum), and Catalina Salazar (Wolt) as they share what’s working now and what’s next.

You’ll learn:

  •  Where AI is streamlining workflows

  •  How to maximize the impact of in-person experiences

  •  What drives true full-funnel performance

  •  Where to invest for growth in Q4

  •  How creators are blending digital and analog

Tip of the Day

Stop Selling, Start Solving

People don’t buy products they buy solutions to problems. Lead with the pain you solve, not the features you offer.

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